Grocery Delivery Giant Instacart announced Thursday the acquisition of Wynshop, a provider of cloud-based e-commerce solutions for grocery stores. This agreement will help Instacart improve its enterprise solutions and enable retailers to enhance their online experience.
The company did not disclose terms of transaction.
Wynshop launched its platform in 2020, providing an online storefront to Grocers and collaborates with clients such as Wakefern Food Corp. and Pattison Group. Its products range from real-time, AI-driven personalization tools and in-store order fulfillment solutions.
For now, Wynshop operates as a wholly owned subsidiary, and its technology has been integrated into Instacart's platform over time. The integration is expected to enhance Instacart's e-commerce, advertising, satisfaction and in-store offering.
This acquisition is a key step for Instacart, bringing the total number of companies it has acquired to six, including Caper AI, Eversit, Foodstorm, Rosie and Unata.
The company also reports its financial results for today's first quarter, 2025, after the market closed.
